Dunkin' Donuts v. Starbucks
Me, if I had to pick, I would be a solidly Dunkin' Donuts kinda gal. Maybe goes back to my childhood in the Milwaukee area, where a trip to the Dunkin' Donuts after my orthodontist appointment was one of those things that made the whole ordeal worth it (and here I mean life, not the ortho). I don't need no stinkin' Starbucks to tell me I've made it now -- and yes, there is a Starbucks in the Barnes & Noble store here in Blowsman. So this holiday season when I'm jonesing for a peppermint mocha, I'll stop in at the locally devised Rocky Mountain Roaster, of which there are now 4 in Bozeman (sadly, there are no DD's in Montana at the moment, though my sources say there once were).
It's not just class wars, but anti-pretender backlash, yer roots and one's sense of irony that, in my opinion, figure prominently in this war -- much the same as the recent surge in popularity of Pabst Blue Ribbon in a world of chi-chi microbrewpubs.
Which side are you on? After the jump, the whole story from New York mag:
Average Joe - Dunkin' Donuts is Brewing a Coffee Class War with Starbucks
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